
The Barrett-Jackson Scottsdale Auction isn’t just a car show—it’s an automotive lifestyle event that transforms Scottsdale into the epicenter of the collector car world each January. Whether you’re a serious bidder, car enthusiast, or someone looking to experience one of Arizona’s most prestigious events, this guide will help you make the most of your Barrett-Jackson experience.
Event Overview: The World’s Greatest Collector Car Auction
Since 1971, Barrett-Jackson has been bringing the world’s most coveted vehicles to Scottsdale. Held at WestWorld of Scottsdale, this nine-day spectacle features:
- Over 1,800 pristine collector vehicles
- Hundreds of pieces of automobilia
- Luxury exhibitor marketplace
- Interactive sponsor displays
- Live entertainment and culinary experiences
- Celebrity appearances

When to Attend
Preview Days
The first three days offer a more relaxed atmosphere to:
- Watch vehicle check-in
- Preview upcoming auction lots
- Explore the grounds before peak crowds
- Meet collectors and vendors
- Attend opening night gala (separate ticket required)
Prime Time (Weekend)
The busiest days feature:
- Main collector car auctions
- Peak entertainment programming
- Maximum crowd energy
- Celebrity sightings
- Prime networking opportunities
Insider Tip
Consider visiting mid-week for:
- Smaller crowds
- Better access to vehicles
- More relaxed atmosphere
- Easier parking
- Lower ticket prices
What to See and Do
The Auction Block

The heart of Barrett-Jackson, featuring:
- Live bidding action
- Rare and unique vehicles
- Celebrity cars
- Charity auctions
- World-record attempts
Automobilia Auction
Preceding the main vehicle auctions:
- Vintage gas pumps
- Rare signs and advertisements
- Historical automotive memorabilia
- Restoration pieces
- Collectible models
Exhibition Hall
Browse hundreds of vendors showcasing:
- Luxury vehicles
- Automotive accessories
- Custom builders
- Restoration services
- Lifestyle products
Interactive Experiences
- Ride-and-drives with major manufacturers
- Virtual reality demonstrations
- Racing simulators
- Technology showcases
- Auto restoration workshops
Planning Your Visit
Tickets
- General admission starts at $25
- Multi-day packages available
- VIP experiences offered
- Children’s discounts (5-12)
- Military discounts available
Best Times to Visit
- Mornings: Smaller crowds, easier parking
- Weekdays: More relaxed atmosphere
- Prime time: Thursday-Saturday afternoons
- Final Sunday: Last-chance deals and excitement
Transportation and Parking
- On-site parking available ($15-$25)
- Valet parking offered
- Rideshare drop-off/pick-up zones
- Shuttle services from select locations
- Consider staying at nearby Yonder properties for convenience
Making the Most of Your Experience
For Car Buyers
- Register as a bidder in advance
- Attend the preview days
- Research potential purchases
- Bring proper documentation
- Set clear budget limits
- Understand buyer’s premium
For Spectators
- Wear comfortable shoes
- Bring a light jacket (indoor/outdoor venues)
- Download the event app
- Plan your must-see lots
- Take advantage of guided tours
- Stay hydrated
Where to Stay
Make your Barrett-Jackson experience complete by staying in a Yonder Luxury Vacation Rental:
- Close proximity to WestWorld
- Private garages for your vehicles
- Spacious accommodations for groups
- Resort-style amenities
- Concierge services
Popular Areas for Barrett-Jackson Attendees
- North Scottsdale
- Paradise Valley
- Old Town Scottsdale
- Pinnacle Peak
- Desert Ridge
Beyond the Auction
Local Attractions
- Scottsdale Fashion Square
- Old Town Scottsdale
- Desert Botanical Garden
- McDowell Sonoran Preserve
- Top-rated golf courses
Dining and Entertainment
- High-end steakhouses: Bourbon & Bones, Handcut Chophouse, Preston’s Steakhouse
- Local craft breweries: Goldwater Brewing, Pinnacle Brewing, Fate Brewing
- Award-winning restaurants
- Luxury shopping: Scottsdale Fashion Square, Neiman Marcus
- Nightlife destinations
Tips for First-Time Attendees
- Plan Your Schedule
- Review the auction catalog
- Note special events and demonstrations
- Plan for breaks and meals
- Allow time for exploration
- Stay Comfortable
- Wear layers
- Bring sunscreen
- Stay hydrated
- Wear comfortable shoes
- Consider VIP areas for relaxation
- Maximize the Experience
- Take guided tours
- Attend educational seminars
- Meet industry experts
- Network with fellow enthusiasts
- Document your experience
The Barrett-Jackson Lifestyle
The event is more than just an auction—it’s a celebration of automotive culture that includes:
- Fashion shows
- Luxury lifestyle exhibits
- Gourmet food and beverages
- Live entertainment
- Social events and galas
Making Memories
Whether you’re a serious collector or casual observer, Barrett-Jackson offers something for everyone:
- Photo opportunities with rare vehicles
- Celebrity encounters
- Educational experiences
- Entertainment
- Networking opportunities
Planning Your Visit
Ready to experience Barrett-Jackson? Book your luxury Yonder vacation rental today to ensure the perfect home base for your automotive adventure. Our properties offer:
- Convenient location near WestWorld
- Luxurious amenities
- Spacious accommodations
- Private parking
- Concierge services
Don’t miss out on this world-class automotive event. Contact Yonder today to start planning your Barrett-Jackson experience.
Note: Event details and pricing may vary. Please check Barrett-Jackson’s official website for current information.
